Beer Makes It Better

Our guiding philosophy ​is: Beer Makes It Better.  A fresh, hot slice of pizza. A great band on a Saturday night. Hanging out in our beer garden with friends and dogs.  Hell Yes, beer makes things better. But it’s bigger than that: We believe our beer has the power to make our community better.

​The Hell Yes Project is our way of putting this philosophy into action. We team up with non-profit partners that share our passions. Making our city a place where kids don’t go hungry, where it’s safe and fun to bike, where our Veterans are respected, and where our treasured Barton Springs Pool stays pristine are just some of things we say “Hell Yes!” to making happen.

We donate 5% of profits to our Hell Yes Project Partners. To do it, we do fun and cool stuff, we host events and parties, and usually, enjoy a beer or two along the way. We’re always looking for people like you to join us and prove the truth of our philosophy. Check out our partners below!

Upcoming Hell Yes Events

Tue 20 Nov
APA!APA #12 Release Party = BYOV + BYOD
Show 5:00PM
Ends 8:00PM

What’s your dog’s favorite record?

Tuesday nights are BYOV nights here, so we want you to bring your dog’s favorite vinyl (and your dog!) to help celebrate the release of our 12th APA!APA beer for Austin Pets Alive! ​​Our series of single-hopped American Pale Ales gives $1 from every pint sold to promote the adoption & care of Austin Pets Alive Long Stay Dogs!

The featured hop in this edition is Galaxy. The Australian hop brand Galaxy was developed from the breeding program at Hop Products Australia and is one the most in-demand hops in the world. It contributes a striking and distinctive citrus and passion fruit character.

12 beers into this series means we’ve donated almost $50,000 with these beers and raised another $35,000 with these parties! So, come help us shine a spotlight on these great dogs looking for their forever homes.

Weather permitting, we’re hoping to spin records right out in the beer garden. So stay tuned for more info, coming soon!

Tue 27 Nov
Show 11:30AM
Ends 5:00PM

Beer + Pizza + Party = Bikes for Kids

Looking for a great holiday lunch idea for your co-workers or a group of your super cool friends?


Say “Hell Yes” to getting together with your friends, co-workers or family to help local-area kids have the opportunity to learn to ride their bike to the park, the pool, their friend’s house, and school.

Ghisallo Cycling Initiative is one of our The Hell Yes Project‘s nonprofit partners. They provide bicycle classes and clinics to children. Over 29,000 Austin-area youth have benefited from participating in Ghisallo’s various programs since 2013!

By saying Hell Yes, you’re helping Ghisallo with a few of their innovative programs: Bike Start and Bike Club as well as helping them replace aging bikes in their high volume Bicycle Skills Challenge program fleet.

Holiday Bike Build lunches can be booked between 11/27 & 12/23.

Sponsoring a Holiday Bike Build is only $300 per bike thanks to our partnership with woomBikesUSA, who is matching each bike with a $150-$200 in-kind donation (MSRP $450-$500 based on woom 4, 5, and 6 pricing) AND for each bike built, they will donate a woom 1, 2, or 3 (12″, 14″, or 16″) to Ghisallo’s Bike Start program! Your payment goes directly to Ghisallo and is tax-deductible! Super cool, huh!?

Never built a bike before? Fear not, Ghisallo’s friendly bike mechanics will be there to help you from start to finish. Each bike takes roughly 15-20 minutes to build.

Here’s all the 411 you need, from start to finish:
1. Set a date and time with Millie at The ABGB.
She’ll help you with all your reservation details as well setting up a group menu if necessary!

2. You and your friends or colleagues purchase as many bikes as you’d like. Our goal is 50 bikes!

3. Pay Ghisallo directly via this link prior to your build.

4. Show up to ABGB at your scheduled time/date ready to build bikes with help from Ghisallo’s bike mechanics.

5. Smile at your hard work because we want to show off how awesome you are on Instagram (@theabgb)

6. Cheers with some beers and lunch, you earned it!

Hell Yes! Now reserve your awesome bike build and we’ll see you here.

Here’s more about Ghisallo’s innovative programs:
The Bike Club program focuses on exploration, navigation, and transportation, provides the opportunity for youth to explore and connect with their communities, to learn to navigate and access the city, and to use their bikes for transportation to the park, the pool, their friend’s house, and school. With this program, Ghisallo works with underserved 3rd-8th graders primarily at Title 1 schools, and since 2013, they have served more than 18,000 youth participants via Bike Clubs and our Earn-A-Bike programs at over 30 sites across Austin!

Bike Start is a learn to ride program. Being able to ride a bike is a life skill that doesn’t just provide physical and mental health benefits, but also enables self-directed transportation. Ghisallo has discovered that a surprisingly high number of 3rd, 4th, and 5th graders do not know how to ride a bike. With the new bikes you help us build, we’ll be able to support Ghisallo in expanding this programing to more children in underserved areas of Austin. At full scale, Bike Start would be the only high-volume learn-to-ride program of its kind in Austin.

The Bicycle Skills Challenge program been provided to more than 11,000 youth participants since 2013. These programs develop foundational skills in a large segment of the school population (high-volume, all 3rd – 5th grade students), increasing safety and riding skills proficiency as well as driving interest and demand for cycling and follow-on programs like Bike Clubs.

Tue 27 Nov
Hell Yes Project: At The Central Texas Food Bank
Show 6:00PM

Are you ready to Volunbeer with us?

The ABGB, as part of The Hell Yes Project, is teaming up with the Central Texas Food Bank on the last Tuesday of the month for an evening of volunteering at the Food Bank’s warehouse.

And, after a shift of putting your hands, heart and soul to work, you can enjoy the satisfying taste of a cold ABGB beer. That’s what we’re calling Volunbeer Night, and we want you and your crew to join us.

Different good times are planned for each month! Activities, speakers, and music are all coming up on tap! Come for the first one, February 27th, as it will feature a behind-the-scenes tour of the Food Bank and all its amazing abilities to serve our neighbors in need!

Mark your calendars for the last Tuesday of each month. The shift runs from 6pm-7:30pm, and brews and events go 7:30pm-9pm. All volunteers must be 21+ and provide proof of ID for beverage service. Please drink responsibly and make prior transportation arrangements as needed.

Join us for a cooperative effort in giving-back, and unwinding! Claim your spot here:

Tue 18 Dec
Hell Yes Holiday ParadeWith Ghisallo Cycling Initiative
Show 5:30PM

On Tuesday December 18, say “Hell Yes!” to a bike ride/parade from The ABGB to the Austin Trail of Lights in Zilker Park and back. Wear your best holiday outfit, decorate and light up your bike. and ride with us on a free ride with the Ghisallo Cycling Initiative.

The Hell Yes Holiday Parade Costume Contest for fabulous prizes!
Categories: Best, Funniest, & Most Festive

5:30PM Register for the ride!
6:15PM Gather up time!
6:30 PM Wheels Down/Leave The ABGB
7:15 PM Arrive at the Trail of Lights
8:30 PM Gather to come back, near the bikes across the street
8:45 PM Leave the Trail of Lights
9:15 PM Back at The ABGB for the Costume Contest

The ride will leave the ABGB and travel directly to Zilker Park. We’ll take a casual walk through the awesome Trail Of Lights and return straight back to the ABGB to continue the party and award prizes.

And for awesome stuff with Ghisallo check out:
Build-A-Bike Holiday Lunches!

The Ghisallo Cycling Initiative is a 501(c)(3) nonprofit founded in 2011 and based in Austin, Texas. Our goal is not only to provide Austin youth with supervised access to outdoor physical activity, but to help them develop into self-sufficient riders who have the skills and knowledge to use their bicycles for transportation without depending on adults. Our programs focus on transportation, navigation, and exploration while purposely developing opportunity, access, and equity.

Our primary clients are are low-income under-served students to whom we provide semester-long, after-school Bike Clubs, a free Youth Bike Shop and Earn-A-Bike program, Bicycle Rodeos, and maintenance and safety clinics. Since 2013 we have served over 14,500 youth participants via Bike Clubs and Earn-A-Bike programs, and over 8,000 via Bike Rodeos.

The idea behind the Hell Yes Projects is to prove out The ABGB’s philosophy that beer has the power to make everything better. Sharing times with friends. A fresh, hot slice of pizza. Seeing a great band. Hell yes, beer makes all of these things better. But we also believe that beer has the power to make our entire community better. We believe we can harness beer’s innate goodness and put it into action improving our neighborhood and city and enriching the lives of lots of folks. So, Hell Yes to more bikes around our city. And Hell Yes to making kids happy at the holidays with the joy (and the responsibility) of a brand new bike.

The Hell Yes Project In Action


Beer + Pizza + Party = Bikes for Kids Looking for a great holiday lunch idea for your co-workers or a group of your super cool friends? THE HELL YES PROJECT BUILD-A-BIKE HOLIDAY LUNCHES 11/27-12/23 Say “Hell Yes” to getting together with your friends, co-workers or family to help local-area kids have the opportunity to … Continued

A Night Of Strait Country Raises $3700 For The SIMS Foundation

The Space In The Hole Band did it again! Hosted by Jacob Jaeger and Kristopher Wade, and joined by a star-studded cast of some of Austin’s finest musicians, all came together for one of our favorite nights of the year!  For the fourth year in a row, the dance floor was packed with folks paying tribute … Continued

MCA DAY Says Hell Yes To Kicking Off House That Beer Built Fundraising!

Co-hosted by KUTX 98.9 and The Breaks with Confucius Jones and Fresh, ​the #1 hip-hop show in Austin, Texas​!​, we celebrated MCA DAY for our third year.  MCA DAY  was born in Brooklyn  seven years ago and created from a global community built on GRATITUDE and to celebrate the life of Adam Yauch through Music, Art and Community. MCA … Continued

Our Hell Yes Project Partners

These awesome people are near and dear to our hearts. We say “Hell Yes” to all they do to make Austin a better place to live.

Austin Pets Alive!

Promotes and provides the resources, education and programs needed to eliminate the killing of companion animals by developing comprehensive, innovative programs that targets key groups of animals and pulling directly from euthanasia lists. They saved thousands and thousands of dogs and cats since 2008.
In addition to hosting adoption events here with them, we brew a beer on a regular basis for them! It’s an American Pale Ale that features a different variety of American Hop in each batch. $1 of every pint sold of the beer goes to benefit APA!, and specifically, their Long Stay Dogs.

Friends Of Barton Springs Pool

The Friends of Barton Springs Pool creates a community of people dedicated to restoring, improving and maintaining the pool and surrounding grounds through organizing, advocacy, volunteer work, education and fun.
We jump into to help with monthly pool cleanings and in 2015 organized the largest pool jump ever into Barton Springs Pool to help shine a lot on their efforts. Over 1200 people jumped into the pool at once!

Ghisallo Foundation

Their primary mission is to develop youth who safely and expertly integrate bicycling into their daily lives, to teach participants self-sufficient cycling skills, and to facilitate the experience needed for youth cyclists to be peer leaders.
We have a lot of fun with these folks. Bike rides to Barton Springs Pool, bike rides to the fireworks on the 4th of July, and during the Winter holidays, we’ve hosted Build-A-Bikes where folks come eat pizza, drink beer, and put together a bike for a deserving kid. To date, over 50 deserving kids have received a great new bike at the holidays through this program.

Save Our Springs Alliance

The Save Our Springs Alliance works to protect the Edwards Aquifer, its springs and contributing streams, and the natural and cultural heritage of the Hill Country region and its watersheds, with special emphasis on Barton Springs.
You’ll find their table out in front at some of our events, our beer at some of their events, and look for a party here with them this Summer!

The SIMS Foundation

The SIMS Foundation is a local non-profit that assists our music community with mental health & recovery support.
We hosted a party here in January that featured an all-star cast of Austin musicians (White Denim, Shinyribs) celebrating the life and music of David Bowie. It raised over $2.6K!

Aids Services of Austin

The mission of AIDS Services of Austin is to enhance the health and well-being of the community and people affected by HIV and AIDS.
We throw a great big party for them on “Freddie For A Day” every year that celebrates Freddie Mercury. It’s also a registration kickoff for Austin’s Aids Walk and shirts from past events have become collectors items. Always one of the best parties of the year!

Austin Habitat For Humanity

Austin Habitat for Humanity is dedicated to ending the cycle of poverty housing and the deeply held belief that everyone deserves a decent, affordable place to live.
We spent a day building a house, played games of Stumpf, hosted a dunk tank of Austin’s best brewers, supported a Christmas musical, and raised more than $8,000 to help build a house for a deserving family from Morocco.

Foundation Communities

Foundation Communities creates housing where families succeed. They provide people with an affordable, attractive place to call home as well as opportunities right at their doorstep to transform their lives.
We’ve have had a lot of fun bringing pizza parties to kids in South Austin to reward them for their participation in the after-school program. We’ve got some great things in the works with them for 2018.

Health Alliance for Austin Musicians

Provides access to affordable health care for Austin’s low-income, uninsured working musicians, with a focus on prevention and wellness.
We have hosted several musical showcases for them and have also been lucky to have hosted their HAAM Day closing party for the last couple of years!