Beer Makes It Better

Our guiding philosophy ​is: Beer Makes It Better.  A fresh, hot slice of pizza. A great band on a Saturday night. Hanging out in our beer garden with friends and dogs.  Hell Yes, beer makes things better. But it’s bigger than that: We believe our beer has the power to make our community better.

​The Hell Yes Project is our way of putting this philosophy into action. We team up with non-profit partners that share our passions. Making our city a place where kids don’t go hungry, where it’s safe and fun to bike, where our Veterans are respected, and where our treasured Barton Springs Pool stays pristine are just some of things we say “Hell Yes!” to making happen.

We donate 5% of profits to our Hell Yes Project Partners. To do it, we do fun and cool stuff, we host events and parties, and usually, enjoy a beer or two along the way. We’re always looking for people like you to join us and prove the truth of our philosophy. Check out our partners below!

Upcoming Hell Yes Events

Sat 02 Sep
Freddie For A Day with Magnifico
Show 7:00PM

Freddie For A Day is back in a new way! The annual international event began in 2010 to memorialize the generous spirit of Freddie Mercury while raising money for HIV and AIDS awareness and treatment. Mercury, the lead vocalist for the band Queen, passed away in 1991 due to complications from AIDS. Now, we celebrate his legacy with a night of heart-racing fun, classic music, and “giving back!”

Each year, Freddie For A Day Austin is held at The Austin Beer Garden Brewing Co. (The ABGB) as a part of their “Hell Yes Project”. The world-famous Queen cover band, Magnifico, rocks the house and an audience full of Freddie look-alikes get loose as they remember one of the greatest bands of all time. T-shirts with a Freddie themed design are sold at the door each year, but this year things will be a little different.

AIDS Services of Austin and The ABGB are holding a t-shirt design contest for community artists! The winning designs will be printed live at The ABGB throughout the night. Shirts will be available to purchase, but Freddie fans can also bring other blank items (totes, hoodies, tanks, etc.) to get the original and limited design printed.

$10 suggested donation at the door benefiting ASA.

Mon 04 Sep
The 4th Anniversary Party
Show 12:00PM
Happy Birthday to us!
We’re having a party to celebrate our 4th Anniversary, and you are definitely invited! That’s right, we’ll be celebrating on a Monday. That’s Labor Day!
An awesome line up of beers! Come thirsty!
Just the basics, so we can party hard!
We have some nice folks coming over to play some music for us all:
6:30p No Recess- A full-on Nirvana experience with Mark Creaney, Will Rhodes and friends.
5:15p The Revolvers- Deep Beatles cuts and sing-a-long favorites from Marshall Hood and crew.
4p Skinny & Sweet – Devin Jake does Dolly Parton.
Come back in the brewery and share an intimate tasting tour of our beers with Swifty. Your ticket into the brewery will help benefit your favorite local musicians via proceeds going to HAAM.
Tickets are limited to 30 spots! Link coming soon!
We’ll have anniversary cake! #cakeandmore
Help us raise money for a great Hell Yes Project Project partner, Ghisallo Cycling Initiative. Your entry into the power exhibition could earn you a slice of love on us!
We always commemorate our anniversary with a jump in Barton Springs Pool. This year, our friends from Argus Cidery are joining us, and together we’re going to invent a new jump off the Barton Springs Pool diving board! It’s called the Apple Bomb… after their newest cider. What is the jump? You’re going to invent it, and show it to us. Originality and Splash will factor into the winning jump. Judges will be the Argus’ Mickel brothers and our brewer, Amos Lowe. The winner gets a VIP Party at Argus’ Tasting Room where they’ll send you home with your arms full of cider. The 50 divers get special treatment at an Apple Bomb Party within a party later at the ABGB.
11a Meet us at 11am sharp at the diving board!
Amurica TX is coming to help us take a photo of everyone that comes to the party. Hop in the awesome photobooth for a chance to win our GOLDEN TICKET. Win it, and we’ll throw you a party with a flight of beers and pizzas for nine of your friends.
There might be a few more surprises (if you another reason to show up!). See you here.

The Hell Yes Project In Action

Ground Control : A Bowie Birthday Bash Raises $ For SIMS Foundation

An all-star cast of Austin musicians gathered at the ABGB on Saturday January 7th 2017 to celebrate the birth, life and music of David Bowie. Through tickets sales and on-site printed shirts t-shirts by Native Factories, We raised $2600 for the SIMS Foundation. Thanks to all the musicians! Kevin Russell – Shinyribs/The Gourds James Petralli – … Continued

Hell Yes Projects: The Ghisallo Cycling Initiative

BEER MAKES IT BETTER – AT THE HOLIDAYS The Hell Yes Projects is our way to prove that beer has the power to make everything better. Not just a Friday night, but our entire community. This Holiday season, we want to put beer to work making the lives of lots of kids better! Hell Yes … Continued

The ABGB & The Go Local Card Team Up For The Give Local Program

GIVE LOCAL: A NEW PARTNERSHIP, A NEW WAY TO IMPROVE OUR COMMUNITY The ABGB is proud to partner with Go Local Austin as they introduce a new charity effort for their Go Local card: The Give Local program. The ABGB shares Give Local Austin’s belief that local businesses can get together with their patrons and … Continued

Our Hell Yes Project Partners

These awesome people are near and dear to our hearts. We say “Hell Yes” to all they do to make Austin a better place to live.

Austin Pets Alive!

Promotes and provides the resources, education and programs needed to eliminate the killing of companion animals by developing comprehensive, innovative programs that targets key groups of animals and pulling directly from euthanasia lists. They saved thousands and thousands of dogs and cats since 2008.
In addition to hosting adoption events here with them, we brew a beer on a regular basis for them! It’s an American Pale Ale that features a different variety of American Hop in each batch. $1 of every pint sold of the beer goes to benefit APA!, and specifically, their Long Stay Dogs.

Friends Of Barton Springs Pool

The Friends of Barton Springs Pool creates a community of people dedicated to restoring, improving and maintaining the pool and surrounding grounds through organizing, advocacy, volunteer work, education and fun.
We jump into to help with monthly pool cleanings and in 2015 organized the largest pool jump ever into Barton Springs Pool to help shine a lot on their efforts. Over 1200 people jumped into the pool at once!

Ghisallo Foundation

Their primary mission is to develop youth who safely and expertly integrate bicycling into their daily lives, to teach participants self-sufficient cycling skills, and to facilitate the experience needed for youth cyclists to be peer leaders.
We have a lot of fun with these folks. Bike rides to Barton Springs Pool, bike rides to the fireworks on the 4th of July, and during the Winter holidays, we’ve hosted Build-A-Bikes where folks come eat pizza, drink beer, and put together a bike for a deserving kid. To date, over 50 deserving kids have received a great new bike at the holidays through this program.

Save Our Springs Alliance

The Save Our Springs Alliance works to protect the Edwards Aquifer, its springs and contributing streams, and the natural and cultural heritage of the Hill Country region and its watersheds, with special emphasis on Barton Springs.
You’ll find their table out in front at some of our events, our beer at some of their events, and look for a party here with them this Summer!

The SIMS Foundation

The SIMS Foundation is a local non-profit that assists our music community with mental health & recovery support.
We hosted a party here in January that featured an all-star cast of Austin musicians (White Denim, Shinyribs) celebrating the life and music of David Bowie. It raised over $2.6K!

Aids Services of Austin

The mission of AIDS Services of Austin is to enhance the health and well-being of the community and people affected by HIV and AIDS.
We throw a great big party for them on “Freddie For A Day” every year that celebrates Freddie Mercury. It’s also a registration kickoff for Austin’s Aids Walk and shirts from past events have become collectors items. Always one of the best parties of the year!

Austin Habitat For Humanity

Austin Habitat for Humanity is dedicated to ending the cycle of poverty housing and the deeply held belief that everyone deserves a decent, affordable place to live.
We spent a day building a house, played games of Stumpf, hosted a dunk tank of Austin’s best brewers, supported a Christmas musical, and raised more than $8,000 to help build a house for a deserving family from Morocco.

Foundation Communities

Foundation Communities creates housing where families succeed. They provide people with an affordable, attractive place to call home as well as opportunities right at their doorstep to transform their lives.
We’ve have had a lot of fun bringing pizza parties to kids in South Austin to reward them for their participation in the after-school program. We’ve got some great things in the works with them for 2017.

Health Alliance for Austin Musicians

Provides access to affordable health care for Austin’s low-income, uninsured working musicians, with a focus on prevention and wellness.
We have hosted several musical showcases for them and have also been lucky to have hosted their HAAM Day closing party for the last couple of years!